Final Portfolio: Social Media Page (Content Creation)

To ensure maximum audience engagement and interaction on our Instagram account, we collectively decided to aim for a minimum of 10 posts. Muhjah took on the primary responsibility of managing the social media page, diligently uploading the teasers, behind-the-scenes glimpses, and 'Coming Soon' reels that built anticipation. When it came to the grid posts, I took on the primary design role, and initially, we were leaning towards a lighter color palette. However, after reviewing the designs, Raaniya pointed out that it wasn't standing out as much as it could. Taking her valuable feedback on board, we shifted to a darker shade which we felt had more visual impact, and we also made sure to incorporate our Bluelight Productions logo into the grid design to reinforce our branding. Beyond the static posts, we also collaborated on creating engaging stories, recognizing their importance in real-time interaction and keeping our audience updated with the latest news and behind-the-scenes moments.

Initial grid: 

Final grid: